New products

Joico Moisture Recovery Shampoo, quenches the thirst of dry hair by restoring moisture, elasticity and softness to every dry strand. Recommend...

Joico Colorful Anti-Fade Serum, A few drops are enough, and the color's intensity, brilliant shine and softness are taken care of with this love...

Joico Colorful Anti-Fade Conditioner for colored hair that provides powerful protection combined with moisture and care. The hair becomes soft and...

Joico Colorful Anti-Fade Shampoo, A sulfate-free shampoo for colored hair. Gently cleanses without stripping hair of moisture and shine. Ideal for...

Joico Style & Finish RiseUp Powder Spray gives instant volume with just a few pumps. Extended description May we give you a ...

Joico Style & Finish JoiMist, An aerosol spray with maximum, long-lasting hold for all hair types.  Extended description Use ...

Joico Style & Finish JoiGel Firm, A heat protective gel that provides maximum control, shine and good hold for all hair types. Extend...

Joico Style & Finish JoiWhip, A styling foam that gives volume and fullness. 72 hours protection against humidity. Extended descripti...

Joico Style & Finish Beach Shake gives the "perfect, imperfect beach look" - without a dry finish. Extended description Use ...

Joico Style & Finish Hair Shake, A spray that gives fantastic volume and texture. Extended description Use Spray that give...

Joico Style & Finish Flip Turn, An ultra-dry hair spray that gives fantastic volume. Flip turn dries quickly and does not sprinkle. E...

Joico Style & Finish Power Spray, Hair spray with maximum hold and control that dries quickly and gives a shiny surface. Extended des...

Joico Style & Finish Body Shake, A dry spray that gives full volume and the feeling of more hair!  Extended description Use ...

Joico Style & Finish Humidity Blocker, A fantastic hairspray with hold factor 3 and 24 hour moisture protection!  Extended description...

Joico K-Pak Color Therapy Oil, A light conditioning hair oil that doubles the intensity of the colour, gives lovely glow and shine. Exten...

Joico K-Pak Color Therapy Luster Lock, A color preserving hair treatment for colored or bleached hair.  Extended description Use ...

Joico K-Pak Color Therapy Luster Lock, A color preserving hair treatment for colored or bleached hair. Extended description Use ...

Joico K-Pak Color Therapy Lock Spray, A leave-in that seals hair strands and provides invisible but powerful protection against UV and heat tool...

K-Pak Color Therapy Luster Lock Spray 50 ml Leave-in spray that seals hair strands and provides invisible but powerful protection against UV a...

Joico K-Pak Color Therapy Conditioner, A color-preserving and rebuilding conditioner that leaves hair strong, shiny and shiny. Makes hair resistan...

Joico K-Pak Color Therapy Conditioner, A color-preserving and rebuilding conditioner that leaves hair strong, shiny and shiny. Makes hair resistan...

Joico K-Pak Color Therapy Shampoo, A color-preserving and rebuilding shampoo that improves the hair's elasticity and extends the color's durability...

Joico K-Pak Color Therapy Shampoo, A color-preserving and rebuilding shampoo that improves the hair's elasticity and extends the color's durabilit...

Joico K-Pak Hydrator Treatment, An intense moisturizing treatment that replaces lost lipids and restores moisture to dry damaged hair. Adapted to ...